- Tabloid Newspaper
- Printed on Newsprint Paper
- 10 450 Copies Distributed Monthly
- Frequency: First Monday of the month
- Target Audience: Local Community
- Area of Distribution: Aquadene and Brackenham in Richards Bay, Empangeni, Stanger, and Pongola.
As a free insert appearing in the Zululand Observer on the first Monday of each month, the Eastern Watch reaches over twelve thousand readers. Although the insert contains newsworthy items for all interested South Africans, it can be said that the Eastern Watch’s content appeals strongly to readers of Indian descent. Additionally, given the wide readership of the Zululand Observer, audiences include urban, suburban, agricultural and rural communities.
Born and bred in Zululand, the Zululand Observer is a proudly South African publication that brings its readers reliable and trustworthy reports on local and community news, church and charity news, municipal and crime news, and schools, local sport and entertainment news. Established in 1969 by Regina Anthony, the Observer quickly rose to prominence, and over the years came to enjoy the enviable position of being the leading publishing house in its area of distribution (from the Tugela River to Pongola, and inland, from Ulundi to eShowe, Melmoth, Nongoma and Hlabisa).