- Tabloid Newspaper
- Printed on Newsprint Paper
- 18,550 Copies Distributed Weekly
- Frequency: Weekly Friday
- Target Audience: Local Community
- Area of Distribution: Arcadia, Bryntirion, Colbyn, Eastclyffe, Eastwood, Hatfield, Kilberry, Lisdoganpark, Muckleneuk, Pretoria Central, Sunnyside, Clydesdale and Trevenna.
Pretoria is situated approximately 55 km (34 mi) north-northeast of Johannesburg in the northeast of South Africa, in a transitional belt between the plateau of the Highveld to the south and the lower-lying Bushveld to the north. This city is home to universities and government buildings. The semi-circular Union Buildings encompass the president’s offices and hosted Nelson Mandela’s inauguration. Nearby is the Voortrekker Monument, honouring 19th-century Afrikaans settlers from the Cape Colony.
Apart from its many other attractions, Pretoria boasts of being host a trusted community newspaper in the name of Pretoria Rekord Central. This newspaper is part of the Rekord which was established in 1986 and is the capital city’s largest and most influential community newspaper group with a total of 9 titles that are published and distributed across the city reaching 287,830 doorsteps every week. This newspaper has developed a reputation for reporting on every newsworthy activity happening in its distribution area.
In order to achieve this, this newspaper is divided into news, community, schools, entertainment and sport categories and offers something for everyone, from school children to the elderly.
Pretoria Rekord Central is also a popular advertising platform for businesses. Research shows that the Rekord group of newspapers reaches the majority of the Pretoria market (71 %) as opposed to other daily, weekly and monthly publications (27 %), it pays to advertise in the Pretoria Rekord Central to reach your target market.
18,391 copies of this newspaper delivered every Friday go into Arcadia, Bryntirion, Colbyn, Eastclyffe, Eastwood, Hatfield, Kilberry, Lisdoganpark, Muckleneuk, Pretoria Central, Sunnyside, Clydesdale and Trevenna.